EFE CHAIRMAN’S MESSAGE

Mr. Chua Chun Chai

Chairman of Export Furniture Exhibition (EFE)

Warmest Greetings from Export Furniture Exhibition and Malaysia!

It is a great honour to welcome you once again to the Export Furniture Exhibitions (EFE), one of the most anticipated international furniture shows in its seventeenth year. It too serves as a strong testament to the Malaysian Furniture Council, EFE Expo Sdn Bhd & the industry members commitment and collective effort in bringing the furniture market to the fore.

Present furniture exhibition trends have taken on a new outlook with a comprehensive coverage of a large variety of various types of products from workplace furniture, semi-finished goods, wood-working machinery, furniture accessories, hospitality furniture, raw materials, project and contract furniture besides home and office furniture. Global international buyers and professionals, wholesalers, retailers, distributors, dealers, designers, architects, contract consultants including local project planners are cordially invited to EFE 2024.

EFE is deeply appreciative of all the support from the furniture industry including various government agencies, trade associations and media. Without your unwavering support, participation and strong friendships, we would not be where we are today. On behalf of EFE Expo Sdn Bhd, I thank you for being part of our journey.

Here’s wishing all of you a fulfilling experience and fruitful event that’s both inspiring and enjoyable. To all our oversea guests, please enjoy our wonderful country, Malaysia.

Thank you.

MFC PRESIDENT’S MESSAGE

Mr. Desmond Tan

President of Malaysian Furniture Council (MFC)

Greetings from Malaysian Furniture Council

On behalf of the Malaysian Furniture Council (MFC), I would like to thank all our valued exhibitors for your participation and extend a warm welcome to all international buyers and visitors to Malaysia and the Export Furniture Exhibition (EFE) 2024. This year marks the 17th anniversary of our event.

Furniture manufacturing has long been a prominent sub-sector of the timber industry. Our position as the largest employer in the wood-based industry is reflected in our massive export volume. As of 2022, our export value stood at RM 13.863 billion where other than the traditional export destinations like the United States, Singapore, Japan, Australia and the United Kingdom, we also export to other places encompassing up to 152 countries.

This all- time high export value is complemented by the various types of furniture products produced by us. From bedroom to dining to kitchen sets, Malaysian- made furniture are now adorning numerous renown buildings around the world. Now as the economy is slowly recovering, our players are committed in producing and promoting new products to fulfill the requests from their clients.

I believe, with its vast armory of furniture products on display, EFE is able to satisfy the taste of visitors from all over the world. This too serves as a testament of the manufacturing capability and technique of our Malaysian furniture manufacturers. With such strength, Malaysia serves to become a furniture exhibition hub in our region in the foreseeable future.

Once again, I’d like to thank all exhibitors, and visitors at EFE 2024 for your contribution and support to the Malaysian furniture industry, and I wish you all a prosperous and enjoyable time. To all our international visitors, please take some time to enjoy our beautiful multi-cultural country, Malaysia.

 

Thank you!

MISSION & VISION

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    VISION

    To be Southeast Asia’s number one Furniture Trade Fair for global buyers in the future.

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    MISSION

    The mission of Export Furniture Exhibition (EFE) is to provide the highest level of event planning services while maintaining extraordinary customer services and to enhance the professionalism and profitability of EFE through effective presentation in industry, government, education & training, and by identifying and meeting the needs of the furniture exhibition industry.

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    OBJECTIVE

    Our goal is to help the furniture industry business by attracting buyers to the exhibition and providing industry players with opportunities to do export and expand their businesses through specific, measurable, achievable, realistic and time bound ways. With a focus on furniture, EFE strives to transform and upgrade the industry, encourage enterprises to go global and enhance product quality and brand value. EFE is a bridge that ties the industry and creates huge trade opportunities.

WHO ARE WE

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Malaysian Export District

As one of Southeast Asia’s premier sourcing platform, EFE has spearheaded the furniture trade scene for years. Since its inception in 2005, every March, buyers from all over the world converge on this global stage.
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International Platform/ World Business Arena

As an international platform cum world business arena, EFE boasts of 80% of its exhibitors are Malaysian furniture manufacturers which provides B2B, interaction with international buyers, connect people with Malaysian made products and a ready market.
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Universal Purchasing Power

Progressing and improving each year, EFE in recent years have drawn more influential quality buyers from over 140 countries worldwide to place orders in bulk on the spot during the fair.EFE has created fantastic business and networking opportunities for thousands of participants.
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One-stop Product Sourcing Hub

Export Furniture Exhibition serves as a One-Stop Product Sourcing Hub where buyers are spoilt for choice with contemporary and innovative furniture on display.
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Industry Seminars

During fair days, several Industry Seminars are available by professional speakers from overseas to provide you with the current and latest developments in the global furniture market including the latest furniture designs.
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Strategic Venue/ Strategic Location

Strategically located at Kuala Lumpur Convention Centre (KLCC) at the heart of Kuala Lumpur, is an ideal place for everyone with hotels, F&B, shopping malls and entertainment just within a stone’s throw distance.
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Prestigious environment

The friendly and clean environment makes it a complete place for all.
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Professional Organizer

EFE is presented by the Malaysian Furniture Council (MFC), the national organization representing the furniture industry of Malaysia, and organized by EFE Expo Sdn Bhd, a wholly-owned company of MFC. It is backed by a dedicated team of professionals with a firm commitment to professionalism, dynamism, and innovation.